Privacy Policy

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Date Posted and Effective Date: July 1, 2020

Bark! Digital Marketing (“Bark!” or “we”) owns and operates this website. Bark! wants you to feel comfortable using the site, so we have created this Privacy Policy to inform you of what information we may collect from you on the site and how we may use that information. Please take a moment to review the terms of this Privacy Policy. By using the site, you agree to accept the terms of this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the site. This Privacy Policy applies only to information collected on the site. It does not apply to information that we may collect by means other than on the site.

PLEASE NOTE: the services provided by Bark!, including those provided through the site, are subject to the Terms of Use. Such terms may contain provisions related to your personal information and other information submitted by you through the site. In the event of any conflict between such terms and the terms of this Privacy Policy, the Terms of Use shall control.

1. Personal Information

2. Active Collection and Use:

In order to access the site, services and the information available on the site, you may be required to register with the site and provide some personal information, such as your name and email address. You may also be provided an option to choose to subscribe to an email list. If you subscribe to our electronic mailing list and later decide to opt-out, simply follow the instructions that are included in each email. If you provide us with personal information, we will retain and may use that information to contact or respond to you. We may also use personal information to customize the services we provide to you and to ensure compliance with applicable laws and regulations.

1. Aggregate Information and Passive Information Collection:

From time to time, we may collect general, non-personal, statistical information about the use of the Sites, such as how many visitors visit a specific page on the site, how long they stay on that page, and which hyperlinks, if any, they “click” on. We collect this information through the use of technologies such as “cookies” and “IP addresses,” which are discussed in greater detail below. Our system may also automatically collect operational information about the technology you use, such as your browser, type of computer, operating systems, internet service providers and the domain name of the site from which you linked to our site. We collect this information in order to determine which areas of the site are most popular and to enhance the site for visitors.

1. Cookies, Beacons and Successor Technologies:

We may use, and to permit our service providers and analytics providers to use, cookies, flash cookies and web beacons, as well as other comparable or future technologies, to track information based on use of the site.

Cookies are pieces of information that a website transfers to an individual’s hard drive for record-keeping purposes. Cookies make web-surfing easier for you by saving your preferences while you’re at the site. The use of cookies is an industry-standard — you’ll find them at most websites. By showing how and when visitors use the site, cookies help us see which areas are popular and which are not. Information such as the total number of visitors and pages viewed is most easily tracked with cookies. We may use the information from cookies to make improvements and updates to the site and to tailor our services to our visitors’ needs. For example, the Sites allow visitors to increase the font size of the text contained on the site to make it easier to read. Cookies enable the site to automatically use your preferred font size the next time you visit the site. You have the option of disabling cookies using your browser preferences. Most browsers are initially set up to accept cookies. You can reset your browser to refuse all cookies or indicate when a cookie is being sent. However, please be aware that some features of the site may not function properly or may be slower if you refuse cookies.

Sites pages may contain electronic images known as web beacons-also referred to as single- pixel gifs-that permit Workiva to count users who have visited those pages and for other related website statistics-(e.g., recording the popularity of certain website content and verifying system and server integrity). Web beacons are not used to access your personal information on the site; they are solely used to compile aggregated statistics concerning the use of the site. Web beacons collect only a limited set of information including a cookie number, the time and date of a page view, and a description of the page on which the web beacon resides.

In addition to the foregoing, we use Google Analytics Demographics and Interest Reporting (implemented based on Display Advertising), which will track certain personal information of yours. Information collected about you is limited to age, gender and affinity categories. If you would like to opt-out of the collection of such information you may do so by CLICKING HERE. Further, Google has a browser plugin (for Internet Explorer, Firefox, Chrome, Safari, Opera) that prevents your data from being collected and used by Google Analytics. You can download the plugin by CLICKING HERE.

1. Do Not Track Signals:

At this time we do not have the ability to comply with any setting within your web browser that would send “do not track” signals or other similar technology that would provide consumers the ability to exercise choice regarding the collection of personally identifiable information.

1. Disclosure of Personal Information

2. Personally Identifiable Information:

We may use information collected via this site to improve the content of our website, to customize the site to your preferences, to communicate information to you (if you have requested it), for our marketing and research purposes, and for any other purpose specified. We may make full use of all information acquired through this site that is not in personally identifiable form.

Except for the limited situations discussed in this Privacy Policy, we will not share your personally identifiable information with any third parties. However, Bark! may sometimes use third parties to perform certain services for us, such as hosting the site, sending postal mail and providing data analysis. We may provide personally identifiable information to those businesses when that information is necessary for them to respond to your requests or otherwise perform their duties.

Bark! reserves the right to disclose visitor information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) Bark! rights or property, other visitors, or anyone else that could be harmed by such activities. Bark! also reserves the right to disclose visitor information when we believe in good faith that the law requires it. However, we will have no liability for disclosure of information obtained due to errors in transmission or the unauthorized intervention of third parties.

1. Aggregate Information:

We may group information into aggregate visitor data in order to describe the use of the site to our existing or potential business partners or other third parties, or in response to a government request. However, please be assured that this aggregate data will in no way personally identify you or any other visitors to the site.

III. Links to Other Sites

Please be aware that when you are on the site, you could be directed to other sites that are beyond our control. There may be links to other sites from the Site’s pages that take you outside our site. These other sites may send their own cookies to visitors to collect data or solicit personal information. The privacy policies of these other sites may be significantly different from this Privacy Policy. We are not responsible for the privacy practices of these other sites and cannot guarantee the security of any of your personal information collected there.

1. Security:

Protecting the security of your personal information is very important to us. When you transmit personal information from your PC to our servers and through our service providers to access our websites, your information is protected by industry-standard SSL (secure socket layer) encryption. Once we receive your transmission, we will take reasonable precautions to ensure its security on our systems. While we utilize reasonable security measures, the internet is inherently insecure. As a result, while Bark! strives to protect your personal information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of your personal information.

The safety and security of your information also depends on you. 

1. Privacy Policy for Children:

We do not knowingly collect information from children under the age of 13 on the site. If you are under the age of 13, please do not provide any personal information to us. If we become aware that we have collected personal information from a child under the age of 13, we will make commercially reasonable efforts to delete such information from our database.

1. Changes to These Terms:

The terms of this Privacy Policy may change from time to time. We will notify you of any material changes to this Privacy Policy by posting a notice, on the homepage of the sites for a reasonable period of time after such changes are made, that this Privacy Policy has been updated, and by changing the “Last Modified” date at the top of this Privacy Policy. We encourage you to check this page periodically for any changes. Your continued use of the site following the posting of changes to these terms will mean you accept those changes.

VII. Access and Review of Data:

When using our sites and services, we make a good faith effort to provide you with access to your personal information and either correct this data if it is inaccurate or delete inaccurate data at your request if it is not otherwise required to be retained by law or for legitimate business purposes.

Users must identify themselves and the information requested to be accessed, corrected or removed prior to processing such requests, and we may decline to process such requests that are deemed unreasonable or inappropriate. In any case, the information access and data corrections are performed free of charge, except if doing so would require a disproportionate effort. Due to the methods that we maintain certain services, once your information is corrected or deleted; residual copies may take a period of time before they are deleted from our active systems and may remain in our backup systems.

VIII. Questions:

At any time, if you believe that Bark! has willingly violated the above Policy, please let us know by sending an email kimiko@barksocially.com. Bark! values your trust and will take the appropriate measures to ensure that the site and services we provide to you are secure. If we are unable to resolve your privacy concerns or disputes, we will submit the dispute to an independent mediator. Any questions that you may have regarding this Privacy Policy should be directed to kimiko@barksocially.com